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Austin R. Bryan, Director Digital Media, Optus and Zhenya Tsvetnenko, Director, Mpire Media; Moderated by Peter Blasina, The Gadget Guy, 5 October 2011
Young Business Forum Reception
Austin R. Bryan, Director Digital Media, Optus and Zhenya Tsvetnenko, Director, Mpire Media addressed a Young Business Forum reception with over 150 young professionals in the 20 -35 year old demographic where they were engaged in a moderated discussion with Peter Blasina, The Gadget Guy on “Brand building in a socially connected world”.
There’s nowhere to hide in today’s socially connected world. With the explosion in social networking combined with the proliferation of mobile and internet technologies, the opportunities for businesses to connect with customers and build their brand online are greater than ever.
Austin R. Bryan is Director Digital Media, Optus and is responsible for leading the provision of digital products, services and devices for Australian consumers and small business including online sales, servicing, data, digital and content services.
Zhenya Tsvetnenko is Director Mpire Media and Ernst & Young’s ‘2010 Young Entrepreneur of the Year’. He achieved meteoric success after pioneering SMS gateway technology to market premium mobile messaging services. His latest venture is a joint venture partnership in Socialite Media, a company enabling businesses of all sizes to capitalise on the social media phenomena.
Peter Blasina is known as “The Gadget Guy”, a popular technology commentator on Channel Seven’s Sunrise, Small Business Show and other media outlets. Pete’s talent is in demystifying complicated technologies to assist the consumer.
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