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Annie Parker, Co-Founder muru-D, Telstra, 14 August, 2015


Annie Parker, Co-Founder muru-D, Telstra addressed a private KPMG –AICC Innovation Series Lunch for 24 senior business executives in an interactive discussion on “The Power of Paying it Forward” where Annie shared her personal experience of how she got involved in the start-up space. This lunch was an event partnership with KPMG.

In order for the start-up ecosystem to thrive here in Australia, we each need to play our part. But where to start? Annie shared her personal experience of how she got involved in the start-up space.  She shared practical examples of how anyone can get involved in supporting the growth of our digital economy & her hope is that everyone who attended the lunch left thoroughly inspired to want to volunteer.

Annie came to Australia in 2013 to launch a new startup acceleration programme – muru-D - for Telstra. muru-D invests in 10 startups every 6 months, gives them amazing advice to help scale their idea whilst also leveraging the experience and extraordinary networks that Telstra can bring.

Before coming to Australia, Annie was Head of Operations across Europe for Telefonica’s accelerator programme – Wayra.

Annie has seen thousands of pitches, overseen investments in 100+ startups globally and is a passionate supporter of anything that helps to grow the startup scene across Australia & South East Asia.

Annie is also the Chairman of Code Club Australia – a non profit organisation focussed on teaching primary school children how to code. After securing $500k of funding from the Telstra Foundation, Code Club Australia now has over 140 clubs across Australia teaching kids basic programming, with the overall objective being to have a club at every primary school in the country.

In March this year, Annie was asked by the Hon Julie Bishop to join the International Reference Group for InnovationXchange – a programme established to catalyse and support innovation across the Australian aid program. It will identify, trial and scale up successful approaches, share learnings and broker new connections so that innovation becomes intrinsic to the delivery of the whole aid program.

A firm believer in paying it forward, Annie is a regular at startup conferences, judging pitch competitions and sharing her advice to entrepreneurs.  She also speaks regularly on the importance of teaching children coding and is on a mission to ensure this becomes part of the national curriculum for Aussie kids.


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